// Articles //

Four crazy hotels we would love to stay at

We are always on the look for new and exciting hotels as we often need to host guests for many of the events we are planning. Obviously, location plays an important role for logistics and accessibility. Equally as important is the design and style of the hotel since we believe... Read more

What’s for lunch? Navigating Midtown’s foodscape in the age of reward points and subscription services

The typical desk lunch has been a staple of the American office culture for a long time. Here at OSK New York, we handle things a bit differently. Lunch is a thing. Our team sits down to eat together at our long dining table with proper place settings and coffee and chocolate as... Read more

VIDEO: The Future of Retail

The apocalypse, robot people and brandscapes: Our Creative Director Scott Faucheux answers questions about the changing retail landscape and what he thinks the future of retail will look like. Watch the highlight video below that includes impressions of our tour of the latest... Read more

The apocalypse, robot people and brandscapes: OSK’s Creative Director Scott Faucheux on the Future of Retail

Do you remember the last time you went a day without going online? Nowadays, everyone is perpetually connected to the internet through smaller and more personalized devices. This new way of life has also largely changed the way people consume and purchase things. Bloomberg... Read more

Why you shouldn’t use the chicken or egg dilemma in your next argument about hydrogen cars

By guest author Christoph Reifenrath. When Bertha Benz undertook the first long-distance automobile journey in 1888, there was not a single gas station in the world. Today, more than 1.2 billion combustion engine vehicles populate the roads with possibilities to refuel seemingly... Read more

Taking a detour: Reaching your audience away from the jammed content highways

By guest author Benjamin Brueckner. While marketing focuses on reaching the end consumer, PR is mainly communicating with media representatives. Naturally, there are overlaps between these two communications disciplines. But one challenge, in particular, is uniting the two... Read more

Tribute in Light: In remembrance of the World Trade Center Twin Towers

For the 18th time the Tribute in Light illuminated the skies of Downtown Manhattan on the anniversary of the 9/11 attacks. The two vertical lights symbolize the fallen Twin Towers of the World Trade Center that collapsed in 2001. From our South office windows, we have a perfect... Read more